Block 300 Marketing
From Government Building to Class A Creative Space
SUMMARY:
Block 300, a downtown office building formerly called Robert Duncan Plaza, needed repositioned when faced with high vacancy and new ownership. To appeal to a new creative class of tenants, the comprehensive marketing strategy included name development, logo design, print marketing, and a responsive website.
CREDITS
Client: Kaufman Jacobs
Agency: SRM
Creative Direction: Amanda Badgley
Graphic Design: Adam Volkman, Ben Patterson